Back in the mid to late 90's bulk email was an effective
way you market your website, but today with the anti-
spam force out there it is not wise to use bulk email,
because it will cause problems for your business.
Bulk email comes in the form of spam, email marketing,
opt-in mailing, safe list, mass email, etc. If you just go
and purchase a mailing list from anyone your opening
up a can of worms, and the search engines can shut you
down.
If you want to do a mass mailing I suggest you go with
opt-in mailing or permission based mailing, and the good
thing is it's "legal". In this format your sending to a list of
people that have requested to be on your list, or given you
permission to email them.
You do this simply by having your own Ezine or Newsletter
list to send "bulk email", and this can be one of the most
effective ways of advertising you'll find. These people
want to hear from you and are interested in what you have
to say, and your advertisements. This will give you a lot
more visibility on the internet, and a lot more sales.
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